Summary of content

This module aims to widen understanding of the relationship between heritage and tourism through examination of cultural resource management concerns in a global context as well as at the individual heritage at operation level. The concept of "world heritage" will be explored in its widest sense, including international treaties, policies and organisations involved in assessing the value (economic/social/political) of heritage globally. Current and future trends in the relationship between tourism, heritage and society will also be explored through, for example, community development projects, changes in tourists' behaviour or presentation of individual sites' "alternative histories". At an operational level, management of visitor attractions and heritage sites will also be examined to develop understanding of current practices through site visits and guest lectures from specialists in the sector. This will include exploring space and flow, interpretation, the role of technology, visitor expectations and management, professionalization of management, marketing and branding as well as funding and revenue generating operations and innovations. Emphasis will be placed on museums and collections related to the history of medicine and healthcare.

Module structure

Assessment methods