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Researching the Television Fiction Market
SHE level
11
SCQF credit points
15
ECTS credit points
7.5
Module code
MMP321939
Module Leader
Catriona Miller
School
Glasgow School for Business and Society
Subject
Media and Journalism
Trimester
A (September start)
Summary of content
In this module, students will be provided with the opportunity to research the current television fiction market, including the identities of the four major fiction-producing British terrestrial TV channels with reference to their drama output, stated aims, particular remit (public service or commercial), commissioning policies and audience demographic. There will also be consideration of policy and regulatory aspects relevant to TV fiction writers as well as of international markets including US broadcasting and of new and emerging digital platforms. Students will analyse the current TV fiction output of different broadcasters. They will also apply this research to analysing the reasons for the comparative success and failure of particular TV fiction productions, whether in audience ratings or critical review terms.
Module details
Module structure
Activity
Total hours
Lectures
11
Tutorials
12
Practicals
0
Seminars
11
Independent Learning
100
Assessment
16
Placement
0
Assessment methods
Component
Duration
Weighting
Threshold
Description
Course Work001
0
100
45
e.g. Report on current output of drama in the UK (2000) and case study on the use of multimedia platforms as world build