SHE Level 4
SCQF Credit Points 20.00
ECTS Credit Points 10.00
Module Code MHN425548
Module Leader Claire Bereziat
School Glasgow School for Business and Society
Subject Tourism, Events and Sport
  • A (September start)

Summary of Content

In this module students will identify and critically explore key contemporary issues affecting the tourism and events industry. This will allow them to deepen their understanding of the opportunities and threats currently affecting the industry, organisations and individuals operating within it. The module will examine a range of issues from the macro to the micro-scale from a management and ethical perspective to provide students with a firm grounding in responsibility and ethics in order that this can be embedded in their future professional practice. Morals, morality, values and sensitivity to others' culture will therefore be integral to the module which will discuss the responsibility of all stakeholders involved in the tourism and events industry, from governments, policy makers to other key stakeholders. Due to the dynamic nature of the tourism and events industry the module is purposely designed to be flexible in terms of its syllabus content but will cover both the positive and negative impacts that tourism and events can have at various levels. Summary of how PRME-related issues / topics are covered in this module: This module will seek to explore the interactions between different cultural groups and the ways in which they respond to the challenges and issues facing the tourism and events industry. While the syllabus for this module will be updated on a regular basis in line with the changing external environment the notion of responsible management and ethics will be of particular importance.


The syllabus will purposely be left flexible in order to allow module staff to update the content on a regular basis in line with changes within the events industry. However, examples are given below of topics which could be covered within this module: Responsible Management and Ethics for Tourism and Events Corruption in Tourism and Events Human Rights in Tourism and Events The Future of Mega Events Bidding Terrorism Impacts for Tourism and Events Sustainable Management for Tourism and Events Engaging Local Communities in Tourism and Events Accessible Tourism and Events Tourism, Events and Equality Social Media for Tourism and Events Technological Impacts for Tourism and Events The Future of Tourism and Events Climate Change, Water Scarcity, the Environment and Tourism and Events Overtourism, Maximum Capacity and Limits of Acceptable Change Neo-colonialism and Tourism Dark Tourism Indigenous Populations and Tourism

Learning Outcomes

On successful completion of this module, the student should be able to:1. Demonstrate a critical appreciation of external environmental factors impacting on the tourism and events industry in terms of their causes and consequences;2. Critically evaluate the implications of current issues affecting the tourism and events industry in relation to relevant businesses, organisations and individuals;3. Critically appraise the impact of current issues upon the consumer experience;4. Evaluate alternative responses to contemporary challenges facing the tourism and events industry.

Teaching / Learning Strategy

Key theoretical material pertaining to current international issues affecting the tourism and events industry will be introduced via a formal lecture series. As well as utilising key theoretical sources, relevant industry sources, case materials and media sources will be drawn on. Where appropriate guest speakers and industry field trips will be arranged in order to further enhance the student experience. The lectures will be supported by a series of seminars that will embed and deepen student learning. During the second part of the module staff will work with students to identify what they believe to be current issues facing the tourism and events industry. Students will then work in groups to develop a seminar. Students will be responsible for sourcing materials and creating activities around a given topic which they will then deliver to their peers. This will enable students to engage with a variety of different issues facing the diverse and dynamic tourism and events industry in a peer-to-peer learning context. This will constitute the first assignment. Students will then be asked to develop a written case study, the second assignment, based upon a contemporary issue that they believe to be relevant to their industry. GSBS will continue to use the advancement of GCULearn as a blended learning tool through its teaching and learning as well as through engagement with students. GSBS will ensure that all modules are GCULearn - enabled and with the support of the Learning Technologists at the cutting edge of development of online materials. Academic staff and the Learning Technologists will continue to work together to develop and operate all modules on GCULearn to ensure student support and information sharing. Students are provided with formative and summative feedback via a variety of mechanisms. Feedback on coursework is provided within three working weeks of submission. Internationalisation: It is envisaged that the majority of the issues that are identified and studied within this module will be of global significance for the tourism and events industry. The level of significance may vary between different nations and regions however the issues examined will be of relevance. The module will seek to examine how different cultures engage and deal with contemporary issues facing the tourism and events industry.

Indicative Reading

Books Andrews, H. & Leopold, T. (2013) Events and the Social Sciences . London: Routledge. Blanchard, L-A. & Higgins-Desbiolles, F. (2013) Peace through Tourism: Promoting Human Security Through International Citizenship . London: Routledge. Bower, D. & Clarke, J. (2009) Contemporary Tourist Behaviour: yourself and others as tourist. Oxford: CABI. Brent Lovelock, B. & Lovelock, K. (2013) The Ethics of Tourism: Critical and Applied Perspectives. London: Routledge Case, R. (2013) Events and the Environment . London: Routledge. Ferdinand, N & Kitchin, P. (2012) Events Management: an international approach . London: SAGE. Finkel, R. (2019) Human Rights and Global Events . Routledge. Finkel, R., Sharp, B. & Sweeney, M. (2018) Accessibility, Inclusion and Diversity in Critical Event Studies . London: Routledge. Foley, M., McGillivray, D. & McPherson, G. (2011) Event Policy: from theory to strategy. London: Routledge. Getz, D. (2012) Event Studies: theory, research and policy for planned events. Second Edition. London: Elsevier. Grimwood, B.S.R., Caton, K. & Cooke, L. Eds (2018) New Moral Natures in Tourism . London: Routledge. Gursoy, D. & Nunkoo, R. Eds (2019) The Routledge Handbook of Tourism Impacts . London: Routledge. Hall, C.M. & Ryan, C. (2001) Sex Tourism: Marginal People and Liminalities . London: Routledge Harrison, D. (2001) Tourism and the Less Developed World: Issues and Case Studies. Oxford: CABI. Hashimoto, A., Harkonen, E. & Nkyi, E. (2019) Human Rights and Tourism . London: Routledge. Holden A (2013) Tourism, Poverty and Development . London: Routledge. Honey M (2008) Ecotourism and Sustainable Development: Who Owns Paradise? (2nd edition). London: Island Press Leslie, D. (2009). Tourism enterprises and sustainable development: International perspectives on responses to the sustainability agenda. London: Routledge. McGillivray, D. & Turner, D. (2018) Event Bidding: politics, persuasion and resistance . London: Routledge. Mkono M. (2019) Positive Tourism in Africa . London: Routledge. Raj, R., Walters, P. & Rashid, T. (2009) Events Management: an integrated and practical approach. London: SAGE. Reddy, V. & Wilkes, K. (2012) Tourism, Climate Change and Sustainability . London: Routledge Ren, C., Johannesson, G.T. & van der Duim, R. Eds (2017) Co-creating Tourism Research . London: Routledge. Saarinen, J. & Gill, A.M. Eds (2018) Resilient Destinations and Tourism . London: Routledge. Saarinen, J., Rogerson, C.M. & Manwa, H. (2012) Tourism and the Millennium Development Goals: Tourism, Local Communities and Development . London: Routledge. Spenceley, A. (2010) Responsible Tourism: Critical Issues for Conservation and Development . London: Routledge Telfer, D. & Sharpley, R. (2007) Tourism and Development in the Developing World. London: Routledge. Tribe, J. (2009) Philosophical Issues in Tourism . London: Channel View Publications. Weaver, D. (2007) Sustainable Tourism . Oxford: Butterworth-Heinemann Weeden, C. (2013) Responsible Tourist Behaviour . London: Routledge Journals Annals of Tourism Research Applied Geography British Food Journal Current Issues in Tourism Futures Event Management International Journal for Event and Festival Management Journal of Event and Festival Management

Transferrable Skills

By the end of this module students will have gained competence in the following key areas: . Self-Confidence . Self-Reliance . Creativity & Innovation . Independence . Knowledge of International affairs/cultural awareness . Ability to reflect . Regard for others . Ethics/awareness . Time Management . Interpersonal Skills . Leadership skills . Ability to work in Teams

Module Structure

Activity Total Hours
Assessment (FT) 50.00
Independent Learning (FT) 114.00
Seminars (FT) 12.00
Lectures (FT) 24.00

Assessment Methods

Component Duration Weighting Threshold Description
Course Work 01 0.75 40.00 35% Group Workshops Weeks 6-11, 45 minutes
Course Work 02 n/a 60.00 35% Individual Case Study 3000 words week 14