SHE Level 3
SCQF Credit Points 20.00
ECTS Credit Points 10.00
Module Code M3N822518
Module Leader Claire Bereziat
School Glasgow School for Business and Society
Subject Tourism and Events
  • A (September start)

Pre-Requisite Knowledge


Summary of Content

As tourism continues to grow, having reached the threshold of 1 billion international arrivals in 2012, it is essential to reinforce the economic, socio-cultural and environmental impacts that the industry has on the wider world and society. This module will examine a range of issues from the macro to the micro-scale from a management and ethical perspective, to provide students, the future managers of the tourism industry, with a firm grounding in responsibility and ethics so these are embedded in their future professional practice of tourism. It will focus on both negative and positive impacts. For example, this module will explore issues such as sex tourism, diversion of natural resources towards tourism facilities and amenities, (slave) labour, human right abuses, crime and their impact on local or national communities, but it will also consider the tourist as an agent of social change, and explore the tourist's own responsibility for his or her behaviour. Morals, morality, values and sensitivity to others' culture will therefore be integral to the module which will discuss the responsibility of all stakeholders involved in the tourism industry, from governments, policy makers, tour operators and other industry stakeholders towards the local communities and tourists and the delicate act of balancing market and policy imperatives with local needs, cultures and imperatives. However, tourism is also an agent of positive change which has the potential to alleviate poverty and promote peace. Concepts such as linkages, poverty alleviation and dialogue for peace will be discussed and illustrated through the use of case studies to reinforce understanding and learning. Ethics, responsibility and cultural sensitivity will guide all learning and activities within the module which will be achieved through the analysis of a wide range of case studies from across the world. PRME This module encourages students to critically understand ethics and responsibility within the context of tourism as not only an industry driven by commercial imperatives but also a driver of societal and cultural change. This module will address both positive and negative issues surrounding cultural sensitivities, poverty, sex, human rights, use of natural resources as well as potential for poverty alleviation and peace.


Ethics, morals, morality and responsibility Impacts: environmental, socio-cultural and economic Codes of conduct Destination development and impacts including concepts of sustainable and responsible development, limits of acceptable change and ethics The roles and responsibilities of public and private sector organisations at international, regional, national and local levels involved in tourism towards tourists, business communities and local communities 'Community' and community engagement, disengagement and resistance to tourism Tourist behaviours and responsibilities

Learning Outcomes

On successful completion of this module, the student should be able to:" Examine and critically appraise the impacts of tourism developments, including environmental, socio-cultural and economic." Evaluate strategic approaches to tourism policy, planning and development and assess such approaches from an ethical responsible perspective." Examine and critically appraise the practices and responsibilities of all stakeholders involved in tourism through an ethical lense; including tourists' own behaviour." Critically understand the impact travellers and the tourism industry have on local cultures and destinations.

Teaching / Learning Strategy

The module will be taught via a combination of lectures and seminars. Case study materials will be used in order to place theory into practice, allowing students to gain a greater understanding of the complexities of destination development and image formulation and implementation. Lecture materials will be drawn from both academic and industry publications and supplemented and underpinned by directed reading. Guest speakers will also be invited to contribute their experience where relevant. The coursework for this module will be a group report focusing on one of the developed themes. The second assessment will be an exam that covers content discussed throughout the course of the module. GSBS will continue to use the advancement of GCU Learn as a blended learning tool through its teaching and learning as well as through engagement with students. GSBS will ensure that all modules are GCU Learn enabled and with the support of the Learning Technologists at the cutting edge of development of online materials. Academic staff and the Learning Technologists will continue to work together to develop and operate all modules on GCULearn to ensure student support and information sharing. Students are provided with formative and summative feedback via a variety of mechanisms. Feedback on coursework is provided within 3 working weeks of submission.

Indicative Reading

-567 Books: Agarwal S and Shaw G (2007) Managing Coastal Tourism Resorts: A Global Perspective. Channel View Publications Blanchard L-A and Higgins-Desbiolles F (2013) Peace through Tourism: Promoting Human Security Through International Citizenship. Routledge Bower, D. And Clarke, J. (2009) Comtemporary Tourist Behaviour: yourself and others as tourist. Oxford. CABI Brent Lovelock B and Lovelock K (2013) The Ethics of Tourism: Critical and Applied Perspectives. Routledge David A. Fennell DA and Cruise Malloy D (2007) Codes of Ethics in Tourism: Practice, Theory, Synthesis. Channel View Publications Hall CM (2007) Pro-poor Tourism: Who Benefits?: Perspectives on Tourism and Poverty Reduction. Channel View Publications Hall CM and Lew AA (1998) Sustainable tourism: a geographical perspective. Addison Wesley Longman Ltd. Hall CM and Ryan C (2001) Sex Tourism: Marginal People and Liminalities. Routledge Hall, CM, Gossling, S (2013), Sustainable Culinary Systems. Local foods, innovation, tourism and hospitality, Routledge. Hannah P (2013) Being Sustainable in Unsustainable Environments. CreateSpace Independent Publishing Platform. Harrison, D. (2001) Tourism and the Less Developed World: Issues and Case Studies. Oxford: CABI. Holden A (2013) Tourism, Poverty and Development. Routledge. Honey M (2008) Ecotourism and Sustainable Development: Who Owns Paradise? 2 nd edition, Island Press Jacobs J (2010) Sex, Tourism and the Postcolonial Encounter. Ashgate Kibicho W (2009) Sex Tourism in Africa. Ashgate; Har/Ele edition Lashley C and Morrison A (2001) In Search of Hospitality: Theoretical Perspectives and Debates (Hospitality, Leisure and Tourism). Butterworth-Heinemann. Leslie, D. (2009). Tourism enterprises and sustainable development: International perspectives on responses to the sustainability agenda. London: Routledge. Mason, P. (2008) Tourism impacts, planning and management. Elsevier. McCool, S. F. (2008) Tourism, recreation, and sustainability: linking culture and the environment.CABI Publish. Mowforth, M (2007) Tourism and Responsibility: Perspectives from Latin America and the Caribbean. Routledge. Mowforth, M. (2009) Tourism and sustainability: development, globalisation and new tourism in the third world. Routledge. Page, S. (2007) Tourism Management; Managing for Change. 2nd ed. Oxford: Butterworth Heinemann. Pearce P.L (2011) Tourist Behaviour and the Contemporary World. Channel View Publications Reddy V and Wilkes K (2012) Tourism, Climate Change and Sustainability. Routledge Saarinen J, Rogerson CM and Manwa H (2012) Tourism and the Millennium Development Goals: Tourism, Local Communities and Development. Routledge. Scheyvens R (2013) Tourism and Poverty. Routledge. Schramm C (2009) The importance of golf and its effect on the tourism industry: A state of the art analysis of the tourism product sport, especially in regards to the game of golf. VDM Verlag Dr. Mfcller Scott D, Hall CM and Gossling S (2012) Tourism and Climate Change: Impacts, Adaptation and Mitigation. Routledge Spenceley A (2010) Responsible Tourism: Critical Issues for Conservation and Development . Routledge Swarbrooke J (1999) Sustainable Tourism Management. CABI Publishing Telfer D and Sharpley R (2007) Tourism and Development in the Developing World. Routledge. Tribe J (2009) Philosophical Issues in Tourism, Channel View Publications. Weaver D (2007) Sustainable Tourism. Butterworth-Heinemann Weeden C (2013) Responsible Tourist Behaviour. Routledge . -567 Journals Annals of Tourism Research Applied Geography British Food Journal Current Issues in Tourism Futures International Journal of Tourism Research International Journal on World Peace Journal of Rural Studies Journal of Sustainable Tourism Journal of Tourism and Cultural Change Journal of Travel Research Tourism geographies Tourism Management Tourism Management Perspectives

Transferrable Skills

By the end of this module students will have gained competence in the following key areas: -360 - Self-Confidence - Creativity & Innovation - Independence - Knowledge of International affairs/ cultural awareness - Ability to reflect - Regard for others - Ethics/awareness - Time Management - Interpersonal Skills - Ability to work in Teams - Leadership skills

Module Structure

Activity Total Hours
Independent Learning (FT) 114.00
Assessment (FT) 50.00
Seminars (FT) 12.00
Lectures (FT) 24.00

Assessment Methods

Component Duration Weighting Threshold Description
Course Work 01 n/a 60.00 35% Essay 2500 words. Week 9
Coursework 2 n/a 40.00 35% Group Presentation 15 mins + Q&A Weeks 11 & 12