SHE Level 2
SCQF Credit Points 20.00
ECTS Credit Points 10.00
Module Code M2N225576
Module Leader Laura Hardingham
School Glasgow School for Business and Society
Subject Fashion and Marketing
  • A (September start)

Pre-Requisite Knowledge

Fashion Design Principles or equivalent - this is a core module

Summary of Content

Students will look at aesthetics in fashion design from an artistic and experimental perspectve with a focus on 3D structure, form and the body. Emphasis will be placed on innovaton, creatvity and risk taking. A design sketchbook will be produced which will explore a series of short design briefs relating to contemporary visual culture as source material and the development of inspiration and ideas through to final design solutions. A range of fashion garments will be developed and presented with a view to developing one oufit through to completion in Trimester B. Summary of how PRME-related issues / topics are covered in this module : An awareness of responsible management of resources (materials and processes) is considered and highlighted throughout the module as well as the impact both locally and globally. The production and selection of fabrics in design projects is highlighted in the lectures and practical classes and sustainable design is included in the reading list. The materials used within the studio are organically produced and ethically sourced wherever possible, for example organic calico is used to make garment toiles. Waste paper and fabrics are also recycled.


36 hours of design practical classes will develop experimental form and creativity in garment shape. Creativity and innovation Aesthetic concepts Form and the body fashion design case studies - designers fashion design case studies - retail and consumer markets research and development for a fashion design brief

Learning Outcomes

On successful completion of this module, the student should be able to:1. Conduct thorough design research to inform the creative fashion design process.2. Develop research into a stylistically driven concept with an emphasis on originality and personal expression.2. Apply critical evaluation and creative interpretation in the translation of design ideas into practical solutions.3. Demonstrate an awareness of visual culture and its influences on fashion.4. Analyse the nature of fashion concepts at varying levels of the market.

Teaching / Learning Strategy

Blended learning - theory/lectures and reading material online. Theory will be applied through projects, critques, group discussions and design briefs. Design classes will consist of 3 hours per week studio based practcal workshops which will include presentatons and discussions. Digital technology is utlised as a resource within the learning strategy, e.g., CAD, Pinterest, Storify, blogs will enable access to information and communicatons in the global fashion community. Feedback strategy: Feedback will be given on a weekly basis, with writen summatve feedback within 3 weeks, provided through grade mark for each assessment.

Indicative Reading

Fashion Design Chanin, N and Brown, S (2013) Refashioned: Cutting-edge Clothing from Upcycled Materials, Laurence King Craik, J (2009) Fashion The Key Concepts, Berg Publishers Csikszentmihaly, M (2013) Creativity:The Psychology of Discovery and Invention, Harper Perennial Frankel, S (2001) Visionaries, Interviews with Fashion Designers, V&A Publications, London Ghislen, B (1992) The Creative Process:Reflections on the Inventions in the Arts and Sciences, University of California press Lawson, B (1990) How designers Think: The Design Process Demystified, The University press, Cambridge Lockwood, T (2017) Innovation by Design, New Page Books Wilcox, C (2001) Radical Fashion, V&A Publications, London Trade and Source Journals Vogue, Textile View, ID, Dazed and Confused, DR, Raw Vision, Selvedge Sunday Times Websites <> <> <> <>

Transferrable Skills

By the end of this module students will have gained competence in the following key areas: confidence in the creative process, drawing, observation, intellectual curiosity, recording, analysis, development of ideas, 2 dimensional and 3 dimensional visualisation, critical evaluation, synthesis, divergent thinking, communication, self-motvation, managing workloads, responsible consideration to the environment, meeting deadlines.

Module Structure

Activity Total Hours
Assessment (FT) 50.00
Practicals (FT) 36.00
Independent Learning (FT) 114.00

Assessment Methods

Component Duration Weighting Threshold Description
Course Work 01 n/a 100.00 40% Individual Portfolio - 36 pages