Overview

The international tourism and events sector has witnessed phenomenal growth and significant change in recent years. With global opportunities and a range of career choices, there has never been a more exciting time to pursue a career in international tourism and events management.

Our course develops your cultural understanding of events and tourism, and how they impact society and the environment. You will be equipped with business and management knowledge incorporating an international perspective. This includes planning, marketing, and staffing through to risk assessment and securing funding to create, manage and deliver successful events and tourism initiatives.

You'll benefit from interactive and hands-on learning experiences, collaborating with business using social media, wikis and blogs, providing you with practical skills that you can carry forward into your career.

You will also benefit from industry speakers, field trips and real-life business simulations that will provide you with networking opportunities, key insights and a competitive edge on entering the industry.

The Moffat Scholarship Award

Moffat student scholarship funding of £3600 per year is open to students on this course. Apply for the scholarship.

The Moffat Scholarship awards support students pursuing a career in the travel, tourism or events industries. Since 1998, more than 300 GCU students have benefitted from the generous fund established by the Moffat Charitable Trust. In addition to financial support, Moffat Scholarship Award winners also have the opportunity to gain valuable work experience and enhance their CV working within The Moffat Centre, the UK's largest university-based consultancy and research centre for tourism and travel market research and business development.

What you
will study

Graduate Outcomes logo
1st
in Scotland

GCU is ranked number one in Scotland for the subject of Hospitality, Events Management and Tourism in the Guardian University Guide, 2024

Course
Information

2/3
Two-thirds of research impact for Business and management studies rated as outstanding or very considerable (REF2021)