Discover is our single search system which searches our books, ebooks, most journal content and selected other resources including market research (use the advanced search option, select content type market research). We provide a Discover search guide. For more comprehensive searches you will need to search a database.
Marketing and market research
This quick guide will help you find key resources for your subject area including journal articles and subject specific databases.
You may wish also wish to explore these related subject guides:
- Accounting, finance and risk
- Business and company information
- Country profiles
- Economics and international development
If you need further help contact your librarian.
- Chartered Institute of Marketing
- Direct Marketing Association
- Market Research Findings
- Market Research Society
- The Marketing Society
- Marketing Terms - Internet Marketing Dictionary
- NSMC: UK centre of excellence for social marketing and behaviour
- Advertising Standards Association
- Advertising Association