Quantitative methods

Quantitative Research

  • Involves information or data in the form of numbers
  • Allows us to measure or to quantify things
  • Respondents don’t necessarily give numbers as answers - answers are analysed as numbers
  • A good example of quantitative research is the survey

We will now go on to look at surveys in more detail.

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PILOT - Research design by Learning from WOeRk, University of Plymouth modified by Marion Kelt, Glasgow Caledonian University is licensed under a Creative Commons Attribution 4.0 International License