Emma’s award is giving her a helping had to get her business off the ground.

Emma Russell 300 px

I would like to thank retailTRUST, Hammerson and GCU for awarding me with this funding. The grant will in enable me to grow my business quicker than anticipated. I really appreciate the faith that you have put in to me and my business idea, it honestly means the world. I promise to work hard and use the money in the best way possible! 

I have been awarded with £5k funding and will use it in many ways to benefit my business. As a new business, this funding will have such a great impact; enabling me to do a focused plan and timeline to market my brand efficiently. I will use the grant towards marketing costs such as paying for collaborations with influencers and bloggers and adverts in suitable print ads and social media. I will also use the grant towards bringing out a new collection and stock which I will launch at a pop-up store. The money will help me pay for rent of a pop-up shop and make it an unforgettable day and night. Until now, I have been doing shoots with my friends and in free locations; now I have my grant I can organise a professional shoot, paying for models, location, make-up artist and props! The money really will go a long way.