Business

Glasgow Caledonian University (GCU)’s Knowledge Transfer Partnership (KTP) with Street League has been independently assessed and awarded a Grade A (outstanding).

Street League is a charity which delivers sport and education programmes to disadvantaged people across the UK. 

The company has vast experience of using sport to engage and motivate the most hard-to-reach people in society, moving them towards positive lifestyles and long-term career opportunities. 

However, Street League wanted to develop and implement a cohesive internal and external communications and digital branding strategy to attract new clients and sustain relationships with existing clients.

As a result, the charity embarked on a KTP with GCU involving GCU’s School of Engineering and Built Environment, which has expertise in digital media and product design, to inform consistent and effective design-led communication tools.

KTP is the UK's leading knowledge transfer programme, helping businesses to access the knowledge and skills that reside within the UK knowledge base to improve their competitiveness and productivity.

For more information about how KTPs could help your organisation, click here.